Is a “Great Price” the main priority?
Buying mobile airtime is a bit like picking a horse in the grand national. Where’s the logic in choosing mobile airtime – in truth how can anyone make an informed decision – this simple fact has eluded the IT industry.
There is an old business expression which states that when you buy cheap – you usually buy twice. In the case of a data sim what’s the big deal?
Take a typical monthly tariff of £10. For a 1,000-user workforce, this will cost £10,000 per month. But just for a moment consider what this £10 data sim is supporting. For each device, a typical salary cost in the public sector can be budgeted at £35,000 per year.
The whole workforce of 1,000 people will cost £35 million per year.
Now look at the reality of these end users. What if they cannot work due to this good value £10 data sim not working as expected.
Well much research from Ofcom and Which suggests that failure rates in the order of 31% can be expected.
If 31% of the £35million workforce cost is not performing as expected the implications are staggering.
So, the importance of truly getting a good deal must mean that reliability of service is more important than the £10 data sim.